An effective website…within reach
Call us: 858-228-6003


distractionThe Problem

A lot of small businesses, especially those using free “do-it-yourself” website tools, have found that they’re using a website that isn’t effective. Much of the time, they discover the “freebie” isn’t actually free…they’re locked into extras, ongoing fees and don’t actually own their own website.

The Solution

Brass Ring specializes in developing websites for small business using WordPress, the leading website platform. We’ve won Reader’s Choice awards for Best Website Design from La Jolla Village News in 2014, 2015 & 2016.

WordPress IS and remains…free…no license fee, no charge for updates…ever. We bridge the gap between this great tool and an excellent business website. With out thorough marketing/needs analysis & consultation, we make sure we take into account your needs and goals along with what your competition and industry are doing to succeed in marketing.

An effective website does more than just provide basic information…it shows off why and how your business is unique and special, then it moves the visitors to act so they buy from YOU. Our marketing analysis, planning, training & coaching makes a world of difference.

Edward A. Sanchez, Founder, WordPress Specialist/Trainer/Coach

Edward A. Sanchez, Founder

Founder & WordPress Specialist

Small Business Fan

Entrepreneurship has been a passion for me ever since I first became involved with small business leadership in the ’80s.

Website Developer Since 1998

A computer professional since 1994, I received my first certification and became a website developer. Years of building websites that looked great, but remained frozen in time due to the unwanted cost of upkeep frustrated me and I wanted to solve the frustration of helping my clients stay effective with their modest budgets.

WordPress, The Best There Is

In 2010, I became involved with WordPress, the leading content management system (CMS). WordPress offers much greater functionality at lower cost while enabling great flexibility for customizing styling, navigation and layout. There are thousands of great applications to simply plug in. Going with WordPress means you have thousands of developers at your disposal. No longer do you need to be dependant on a developer and their proprietary work.

Empowering Clients With WordPress

I now focus on helping my clients with the marketing aspects of their site and business…this is critical to online success and a process most website owners, particularly those using “D.I.Y.” tools are incapable of without help.

Internet Marketing Trainer & Coach

Through 1-on-1 training and coaching I can actually empower clients to use their websites well and create a manageable plan for promoting their business. With an excellent WordPress website as the hub of online marketing, baby steps can grow into great results manageably and sanely.

I’d love to offer you a free, no obligation consultation to show you how I can help you raise your game online. Click here to get started!


Edward A. Sanchez, Founder
WordPress Specialist | Trainer | Coach

(Bio notes: Born in Manhattan, New York on 9/11, Edward grew up and still lives in La Jolla, California where he has raised his daughter and serves clients throughout Southern California.)

Brass Ring Partners & Allies

Brass Ring has team members and alliances specializing in marketing, search engine optimization (SEO), social media, payment processing and even wellness experts plus a number of other resources to help your business succeed. We can help you take your business to the next level!

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