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Article: Google Announces Semantic Search Update by Karon Thackston (copywriting/SEO guru)

On March 15, 2012, Google officially announced (via the Wall Street Journal), what hardcore SEOs have been expecting since at least 2008.  Google is introducing semantic search into its algorithm.

What exactly is semantic search?  It’s a technology that lets the search engine “understand” what each search query means.  So, rather than simply matching the keywords typed into the search box to the keywords on a web page and in links pointed to the page, semantic search also will return results based on related ideas and concepts

I suggest you read the rest of this article on Karon Thackston’s blog…

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