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Marketing

TED Talk: Tony Robbins: Why We Do What We Do

TED Talk: Tony Robbins: Why We Do What We Do

This video combines several of my favorite things…awareness, intention, Tony Robbins and TEDTalks! Here’s a relatively rare opportunity to watch Tony make a BRIEF presentation with great emotional impact and relevance! I’d like to share it with you…may it help you steer your ship towards personal success. Watch and enjoy. – Edward A. Sanchez, Brass Ring Multimedia Uploaded on Jan 16,

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Quicksprout Article: 8 Powerful Takeaways from Eye Tracking Studies

Quicksprout Article: 8 Powerful Takeaways from Eye Tracking Studies

If you’ve never heard of eye-tracking, that’s ok. Just know…it’s important. It is the study of HOW people read, specifically websites. It has absolute effect on how we plan and build a website. Give the following article a read and enjoy…may it be helpful. – Edward A. Sanchez Click HERE to read this article on Quicksprout by NEIL PATEL on APRIL 16, 2014

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Brick Marketing Article: Tips to Ensure that Content Marketing Gets Done

Brick Marketing Article: Tips to Ensure that Content Marketing Gets Done

WordPress makes it easy to add great content to your website. Creating the content still needs doing, so here’s a great article and ideas from Brick Marketing…enjoy & implement! – Edward A. Sanchez, Brass Ring Multimedia You can read this article on the Brick Marketing Blog here. Tips to Ensure that Content Marketing Gets Done Writing by Nick Stamoulis in Content

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What Makes Your Business Special or Unique? (About The Brass Ring Process)

What Makes Your Business Special or Unique? (About The Brass Ring Process)

What Makes Your Business Special or Unique? An incredibly critical question for every business. By asking this one basic question, we are well on our way to the consultation which is an integral part of every Brass Ring Multimedia project. The first part of the Brass Ring Process, our consultation thorough marketing and needs analysis helps us start to put

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Business News Daily Article: Facebook Still Ripe for Small Business Marketers

Business News Daily Article: Facebook Still Ripe for Small Business Marketers

Facebook still holds big potential for small business marketers. A study by the Pew Research Center’s Internet Project shows that Facebook remains the most dominant social networking platform and is a place small businesses should still be devoting their online marketing efforts toward. Specifically, 71 percent percent of online adults are now Facebook users, a slight increase from the 67

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January 9, 2014 Event: SBA/SCORE, Constant Contact and Microsoft present FREE SOCIAL MEDIA MARKETING EVENT !

January 9, 2014 Event: SBA/SCORE, Constant Contact and Microsoft present FREE SOCIAL MEDIA  MARKETING EVENT !

You’re invited San Diego!  Let’s Jumpstart Your Business for 2014!  Visit Event Registration Page Here, or read on… Contact Constant Contact SoCal gtavasti@constantcontact.com When Thursday January 9, 2014 from 9:00 AM to 3:30 PM PST Add to Calendar Where Jacobs Center (Market Creek Event Venue) 404 Euclid Avenue San Diego, CA 92114 Driving Directions  ____________________________________ Chance to Win: Office 2013 Professional

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Article: Small business tips: How to do market research

Article: Small business tips: How to do market research

(Read article HERE on The Guardian Small Business Network or continue) Market research will help you understand your customers, familiarise yourself with the competition and get to know what people are prepared to pay for your product or service by Emily Wight, Guardian Professional, Friday 23 August 2013 05.21 EDT Whatever sector you’re in, understanding the cultural, social and economic context

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Article: Website Reading: It (Sometimes) Does Happen, by Jakob Nielsen

Article: Website Reading: It (Sometimes) Does Happen, by Jakob Nielsen

(If you’re already a client, we’ve probably already talked about this. People DON’T read everything we put on a website, which is why it is critically important that we present content in scannable form. This doesn’t mean we omit details, but it does mean that we need to format and layout our content in such a way as to cater

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Article: How Google’s PageRank Algorithm Screwed the Online Writer (and What They Did to Fix It) by Demian Farnworth

Article: How Google’s PageRank Algorithm Screwed the Online Writer (and What They Did to Fix It) by Demian Farnworth

Read article on Copyblogger Media website In many ways, this century has mostly been a dark time for online writers. Huh? You mean the Internet — the most significant publishing revolution since Gutenberg — hasn’t been good for writers?! Yes. And no. Here’s the thing, good content writers got squeezed out during the early days of Google’s PageRank algorithm. As I’ll explain

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KQED Podcast: The Freelancer’s Bible”

KQED Podcast: The Freelancer's Bible"

Fri, Jan 4, 2013 — 10:00 AM Download audio (MP3)  Getty Images Are you one of nearly 9 million self-employed Americans? Are you a freelancer and find your own clients? Or do you have a full or part-time job to pay the bills, and a gig you love on the side? Sara Horowitz is the founder of the Freelancers Union,

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Entrepeneur Podcast: Tips From a Marketing Rebel

Entrepeneur Podcast: Tips From a Marketing Rebel

Click this link:   Tips From Marketing Rebel John Carlton to download and listen. John Carlton, marketing expert of Marketing Rebel will discuss how to record your sales pitch and turn it into an ad as well as how to avoid rip-off scamsters. Click here: http://www.entrepreneur.com/podcast/index.html for the same podcast on their website.

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SEO Won’t Solve Your Business Problems

SEO Won’t Solve Your Business Problems

  Writing by Brick Marketing in SEO   Search engine optimization, if implemented properly, can do many wonderful things for your business. It can help improve your brand visibility in the search engines and online overall in order to bring more targeted traffic to your site. An increase in visitors to the site will generate more conversions including sales, leads, calls,

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Article: Measuring SEO Success via Google Analytics, by Jill Whalen

Article: Measuring SEO Success via Google Analytics, by Jill Whalen

September 5, 2012 By Jill Whalen If you’ve been reading much of what I’ve written over the years, you’ll know that I’m not a fan of using search engine rankings as a measure of success for SEO. Thankfully, we have much better ways to measure SEO success today, thanks to tools like Google Analytics. While presenting an all-day SEO training class

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Book Recommendation: The Speed of Trust by Stephen M.R. Covey

Book Recommendation: The Speed of Trust by Stephen M.R. Covey

One of the most amazing books I’ve had the privilege to read was The Speed of Trust by Stephen M.R. Covey. Once again, I have my good friend and voracious reader Johnny Y. to thank for pointing me (once again) at one of the truly remarkable paradigm-changing reads I’ve had the good fortune to encounter. Click here to read important

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Article: Optimizing your website for short attention spans: six tips, by Patricio Robles

(Link to original article HERE) Your company has invested a lot of time in building what you think is a great website. It’s not only pretty, it’s chock full of all the information about your products and services. Then reality sets in: attention spans are short and as great as your website is on paper, it just doesn’t hold attention

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ARTICLE: Getting Ahead in Google: Dare to Be Different, By Jill Whalen

June 13, 2012 By Jill Whalen I recently did a site audit for a client who was wondering why they were having a hard time showing up in Google. When I read through the information they sent me and took a quick look at their website, it was obvious to me what the problem was: They simply didn’t deserve to

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Article: Facebook Tests Timeline Redesign | PCWorld

Facebook Tests Timeline Redesign | PCWorld. Facebook’s Timeline profiles may be getting a redesign, but this one probably won’t trigger a backlash. New Facebook Timeline being testedThe new Timeline design, spotted by TPM Livewire, condenses the biographical information at the top of the page, so it’s nested within the user’s banner image instead of appearing below. Links to the user’s friends

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Article: Google Sucks All the Way to the Bank! By Jill Whalen (January 19, 2011)

Google Sucks All the Way to the Bank! January 19, 2011 By Jill Whalen Most of the time when I have a bit of a rant in the newsletter or elsewhere it’s because I’ve seen or heard things that bug me or are just plain wrong. Writing about it gets it off my chest and that’s usually the end of

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Article: Google Announces Semantic Search Update by Karon Thackston (copywriting/SEO guru)

On March 15, 2012, Google officially announced (via the Wall Street Journal), what hardcore SEOs have been expecting since at least 2008.  Google is introducing semantic search into its algorithm. What exactly is semantic search?  It’s a technology that lets the search engine “understand” what each search query means.  So, rather than simply matching the keywords typed into the search

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CUSTOM Branded Business Cards (Same Look/Feel As Your Website) – NEW!

Business Card Options 1000 Full-color 2-sided Business Cards (w/website) $95.00 USD1000 Full-color 2-sided Business Cards ( no website order) $115.00 USD BUSINESS CARD DESIGN So…Brass Ring Multimedia does business cards now?! (Actually, have for years.) The business card remains a powerful tool (especially so when used properly and creatively) to make an impression, convey professionalism, drive traffic to our websites, serve as

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